YouTube For Songwriters & Producers
Getting Started
Your channel is your main stage for fans, collaborators, and new listeners. It’s a landing page for everything about you—your music, your discography, your brand, and your community of co-writers.
More than just a release hub, your YouTube channel is a dynamic visual discography—an immersive destination that chronicles your creative milestones and showcases your evolving body of work.
Step 1: Get your channel up and running
Use this checklist to transform your channel into a dynamic digital portfolio showcasing your discography and catalog.
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Create your YouTube Channel: Follow the How To Build Your OAC guide.
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Enable Brand Account: Set up as a Brand Account so multiple team members can manage the channel via their own emails.
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Explore The YouTube Partner Program: YouTube can help you earn revenue. When you’re part of the YouTube Partner Program, you will be eligible to tap into multiple revenue streams (as long as they are available in your country and you meet the criteria)
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Understand Monetization: For your videos to be eligible for monetization, you must own all the rights to commercially use all visual and audio elements. Review our content strategies for inspiration on what those videos could be, and learn more about ways to earn money on YouTube
PRO TIP:
Learn more about ways to earn money on YouTube.
Step 2: Build Your Visual Discography
Organize your channel layout using Sections and Playlists to showcase your body of work and discography to your fans and collaborators.
Playlists
Get creative with playlists to reimagine your discography as curated listening experiences that highlight your range and craft.
Some examples include:
- Songs I’ve Written
- Songs I’ve Produced
- Songs I’m Featured In
- Recent Releases & Cuts
- My Biggest Hits
- Favorite Covers
- Recent Syncs
For inspiration, see how top songwriters and producers leverage YouTube playlists to bring their discographies to life.
NOVA WAV
Bonnie McKee
Julia Michaels
Tayla Parx
The Real Marclo
Justin Tranter
Sections
Here are some ways real songwriters and producers have used sections to keep their creative community front and center
Collaborators: Feature the channels of your favourite co-writers.
PRO TIP:
You do not have to upload a video to add it to your playlist. You can curate any video from across the YouTube ecosystem into your own visual discography.
Artists You Love: Dedicate space on your channel to celebrate the artists you champion most.
