Where Music Grows
Promote your music. Find your fans. Learn how to turn your passion into a career on YouTube.Discover Rauw Alejandro Go to Charts & Insights
Born in Zaire, raised between Iowa and Zimbabwe, and now based out of DC, get to know YouTube’s Director of Black Music and Culture Tuma Basa and what’s on his mind in our inaugural edition of Unfiltered with…
See which artists and songs are trending today on the world’s most expansive music platform.Go to Charts
Top Songs on YouTube
Check out Artist Resources
Shorts: For Artists, By Artist Inspo Guide & FAQs
This resource provides examples of how Artists across the world are utilizing Shorts as a promotional release strategy on YouTube, and answers all of your latest FAQs!
New Shorts Best Practices for Artists & Labels
Learn how to maximize the opportunity of YouTube Shorts with the new best practices, case studies and more.
YouTube 101: New Release Strategy
Get the latest tips to help you get ready for your release day and stay on top after your music goes live.
YouTube 101: Analytics for Artists
Dive into our new Analytics for Artists handbook. Learn the latest about Analytics available for you on YouTube to help you stay in tune with your releases and fans.
Level-Up Your Next Video Premiere
Make your next video launch a showstopper with our handy guide to Premieres.
Stay in the know
Only on YouTube
What is the biggest thing in music today? Participation. While YouTube has always been a two-way street, engaging your audience with music has become mission critical.
Have you seen my Short?
Everybody knows that our mission at YouTube is to become the No. 1 contributor of revenue for the music industry by 2025. But what you might not know is how important fandom is to us.
Introducing...The Home For Songwriters On YouTube!
We are pleased to announce the launch of our brand new YouTube for Songwriters portal, within our revamped YouTube for Artists site!
Nobody does it like The BRITs
From Elton, to Amy, to Skepta, and now Little Simz, my mission is to live and breathe UK Music.
Artists doing it on their own terms.
When YouTube was founded 16 years ago, it was on the shoulders of do-it-yourself artists and creatives. This community understood that anyone can influence culture as long as they have the right music, vision, and team.
Need to claim your Official Artist Channel?Find out how