Videos

Level up your skills with our masterclass programme and watch step-by-step tutorials to set your music up for success on YouTube.

YouTube for Artists masterclass – Making money on YouTube

Learn how to navigate revenue on YouTube and about the many features of the YouTube Partner Programme, and deep dive into ad revenue, non-ad revenue and alternative monetisation.

YouTube for Artists masterclass: Visual storytelling on YouTube

Dive into how to harness visual storytelling on YouTube, from foundational concepts and official music videos to world building and measuring impact.

Build your fanbase and get more fans to listen to your music, watch music videos and create with your songs.

Use Artist Analytics to fine-tune your strategy and maximise your impact.

Make the most noise on release day with a multi-format release strategy.

How to build your Official Artist Channel

Here's everything that you need to know about how to set up and customise your Official Artist Channel.

Learn how to make Shorts using your official music video.